Renzie Baluyut Online

Adventures in Marketing & Entrepreneurship with Renzie Baluyut

Month: April 2015 (Page 1 of 4)

5 Skills You Need To Master As An Entrepreneur

(From Freelancer)

Being a business person or an entrepreneur requires a large and varied skill set. You may need to deal with legal issues, financial problems, product decisions, customer support, marketing, and more, all within a single day.

Entrepreneurs

Not very far from the truth, really.

So what should you focus on mastering? We think that the 5 skills below are crucial for any business, whether you deal with them personally or hire others to take care of them.

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Events & Promos on Renzie Baluyut Online | Adventures in Entrepreneurship & Marketing with Tagaytay small business owner Renzie Baluyut.

Event Marketing Essentials | An Infographic

I’ve been in the business of events for over 20 years now. In 1994, I had my first hosting gig back when I was a radio announcer for 99.5RT. Man, I must have really sucked then.

Of course, you learn as you go along. Before the year 2000, I’ve already moved from event hosting and wedding hosting, to actually designing and developing events– themed parties, bar tours, movie premieres, concerts, and all other sorts of promotional activities.

Now, I’m in the business of weddings and party planning, and I can tell you that the essentials of getting the word out on your event are pretty much the same.  You also have all sorts of new tools available now– social media, mobile devices, apps– so you have to keep up if you want to stay relevant in the game of event marketing.

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I Speak Geek

It’s 2015, and I’m Still Playing Skyrim

News just broke on Valve’s cancellation of the paid mods scheme for Skyrim, and this comes as a welcome development in my book.

Cup of Fus Roh Dah by CheeseMcButter

Thank you, CheeseMcButter, for this inspirational Skyrim poster!

The Elder Scrolls V: Skyrim is definitely one of the best role-playing games to have come out in recent years.  Although it was released in 2011, numerous mods have been made by fans all over the world, allowing anyone to pretty much do anything to the vanilla, off-the-shelf version of the game.

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RBO Featured 640x240px My Marketing Notebook

Steps of the Branding Process

Branding is an important action item for any business venture.

Steps of the Branding Process

Steps of the Branding Process

Branding is a declaration of your identity as a business venture. You have to ask yourself: how would you want your customers to percieve you? What exactly do you represent?  What sets you apart from the competition?

So there’s a whole lot of layers to branding– it goes beyond having a logo done, choosing a color scheme, and coming up with a catchy slogan.  Definitely a lot of planning and studying goes to the branding effort.

Once you’ve got your strategy down, you’re ready to get yourself out there.  And again, there are lots of media channels to consider, from all your signages and collaterals, your direct marketing efforts, your placements with traditional media, and now we’ve got a whole new playing field with digital marketing– you’ve got to think about your website, your social media channels, your mobile experience, your email marketing campaigns, and so much more.

Renzie Baluyut Online: Adventures in Marketing and Entrepreneurship

Our Tagaytay Wedding Portrait Shots. Pictures from Metrophoto

Doing my best business-y, “let’s-get-shit-done” look.

Renzie Baluyut Online is the personal blog of Tagaytay business owner and digital entrepreneur Renzie Baluyut. Think of it as his personal online repository of sage advice on matters of marketing and business development for small businesses, resources for entrepreneurs, inspiration for fellow business owners, tips on blogging and marketing (both digital and traditional), and all sorts of other useful infographics.

Read more about Renzie Baluyut here. Connect with him through various social media channels by clicking here.

Events & Promos on Renzie Baluyut Online | Adventures in Entrepreneurship & Marketing with Tagaytay small business owner Renzie Baluyut.

17 Steps To Make Your Next Facebook Contest Explode

Make Your Next Facebook Contest Explode

Make Your Next Facebook Contest Explode

Renzie Baluyut Online: Adventures in Marketing and Entrepreneurship

Our Tagaytay Wedding Portrait Shots. Pictures from Metrophoto

Doing my best business-y, “let’s-get-shit-done” look.

Renzie Baluyut Online is the personal blog of Tagaytay business owner and digital entrepreneur Renzie Baluyut. Think of it as his personal online repository of sage advice on matters of marketing and business development for small businesses, resources for entrepreneurs, inspiration for fellow business owners, tips on blogging and marketing (both digital and traditional), and all sorts of other useful infographics.

Read more about Renzie Baluyut here. Connect with him through various social media channels by clicking here.

Renzie Baluyut on Small Business Management

How To Build A Brand of Awesomeness

How To Build A Brand of Awesomeness

How To Build A Brand of Awesomeness

Renzie Baluyut Online: Adventures in Marketing and Entrepreneurship

Our Tagaytay Wedding Portrait Shots. Pictures from Metrophoto

Doing my best business-y, “let’s-get-shit-done” look.

Renzie Baluyut Online is the personal blog of Tagaytay business owner and digital entrepreneur Renzie Baluyut. Think of it as his personal online repository of sage advice on matters of marketing and business development for small businesses, resources for entrepreneurs, inspiration for fellow business owners, tips on blogging and marketing (both digital and traditional), and all sorts of other useful infographics.

Read more about Renzie Baluyut here. Connect with him through various social media channels by clicking here.

I Speak Geek

The CW Unveils The Superhero Fight Club

The CW just released an awesome promo for “Arrow” and “The Flash” called The Superhero Fight Club.

Here’s how I imagined the conversation went at The CW mothership when they were trying to put this promo together:

CW Exec 1: Marvel just handed us our asses!  First, Ant-man.  Then, Daredevil.  And then Disney released all this Star Wars crap just this week!

CW Exec 2: Avengers: Age of Ultron is coming out in a few days, too!

CW Exec 1: I know, right?  Look, we gotta come up with something cool.  We’re wrapping up The Flash and Arrow in a couple of episodes.  We gotta have something!

CW Exec 2: Hang on, lemme call those chumps over at Marketing.  Let them work their magic and shit.

Well, here’s something The CW whipped up– The Superhero Fight Club– and it’s just for the fans!

Final episodes of The Flash and Arrow begins on Tuesday and Wednesday on The CW!Promo Card for The Superhero Fight Club, from The CW's "Arrow", and "The Flash".

 

RBO Featured 640x240px Crap From My Childhood

“Pass The Dutchie” by The Musical Youth

Happy 420, everyone!

We’re on an 80’s trip on a Monday here on Renzie Baluyut Online, as we have a massive playlist of awesome 80’s pop queued up here at the workplace to keep the productive vibe going.

So yes, we got sounds to really make you rub an’ scrub.  An old favorite of mine from way back when I was a kid– The Musical Youth, with “Pass The Dutchie”.

This generation
Rules the nation
With version

Music happen to be the food of love
Sounds to really make you rub and scrub

[Chorus]
Pass the Dutchie ‘pon the left hand side
Pass the Dutchie ‘pon the left hand side
It a gonna burn, give me music make me jump and prance
It a go done, give me the music make me rock in the dance

It was a cool and lovely breezy afternoon
(How does it feel when you’ve got no food?)
You could feel it ’cause it was the month of June
(How does it feel when you’ve got no food?)
So I left my gate and went out for a walk
(How does it feel when you’ve got no food?)
As I pass the dreadlocks’ camp I heard them say
(How does it feel when you’ve got no food?)

[Chorus]

So I stopped to find out what was going on.
(How does it feel when you’ve got no food ?)
‘Cause the spirit of Jah, you know he leads you on
(How does it feel when you’ve got no food ?)
There was a ring of dreads and a session was there in swing
(How does it feel when you’ve got no food ?)
You could feel the chill as I seen and heard them say
(How does it feel when you’ve got no food ?)

[Chorus]

‘Cause me say listen to the drummer, me say listen to the bass
Give me little music make me wind up me waist
Me say listen to the drummer, me say listen to the bass
Give me little music make me wind up me waist, I say

[Chorus]

You play it on the radio, a so me say, we a go hear it on the stereo
A so me know you a go play it on the disco
A so me say we a go hear it on the stereo

[Chorus]

I say east, say west, say north and south (on the left hand side)
This is gonna make us jump and shout (on the left hand side)

— Written by Marlin Greene and Eddie Hinton
Performed by The Musical Youth, 1982

The Musical Youth exploded on the pop music scene with “Pass The Dutchie” in 1982. Photo courtesy of Wikipedia.

More “Pass The Dutchie” Linkage!

Crap From My Childhood

Share the same love for all the other shit I grew up with in the 70’s and 80’s– old cartoons, antiquated toys and games, music and movies from another era, and a whole lot of other bits of nostalgia on a special feature on my site I fondly call “Crap From My Childhood”. Click here for more awesome crap!

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