In 2007, just when digital marketing was starting to gain ground here in the Philippines, I got turned on by the idea of learning Search Engine Optimization. It was an entirely new discipline altogether, and there weren’t a lot of practitioners at the time, so I thought I’d get in on some of that myself.
My experience in SEO is partly from working on my own blogs since the mid-2000s, partly from developing search-optimized copy for various clients, and partly self-study. Some call it sorcery, but SEO is really all about working with the rules set forth by the search engines. While it’s pretty easy to understand, it is quite something else to put in all the hard work needed to get good rankings.
Yes, this sort of thing is my bag, baby!
To stay on top of your SEO game, you’ve got to keep up with the latest trends and developments in the industry, as well as the way the search engines keep tweaking their own secret sauces. It’s a lot of small moving parts– from keyword research, to how you’ve put together your site, to proper tagging, regular submissions, and lots of market-relevant, shareable content.
Organic SEO is always good, but sometimes you might want to break out your know-how on paid search. You also have to love your analytics so you can track your progress and set smart goals. Lastly, you just gotta keep on learning; SEO is a steadily-evolving creature., growing as search engines get more intuitive and more intelligent with their respective algorithms.
Working with Renzie
I offer Search Engine Optimization services for small businesses and entrepreneurs in Metro Tagaytay.
Do you need me to strategize with you and your brand to help boost your search engine rankings? Or do you need me to develop a batch of optimized content for your business?
Whether you’re looking at a consultation, a retainership proposal, or a per-project approach, my skills and experience can be of great service to you and your brand.
Let me know what’s on your mind, and get in touch with me here. Don’t forget to tell me a little bit about yourself, and where you’re from, so we can set up an online or face-to-face appointment, and take things from there.